Apple added an additional ad slot in App Store search, Google started showing battery drain warning badges and launched a new short video format Play Shorts, and RuStore simplified alpha testing and expanded its set of payment scenarios. All key ASO updates from March โ in our new digest.
criticalAsodesk Blog (RU)ยทMarch 31, 2026
ASO News Digest for March 2026
๐Affects these metrics
Key Insights
1
App Store search layout changed to: ad-organic-ad pattern, increasing paid placement competition
2
Apple testing ad designs without blue background may reduce user ability to distinguish paid from organic results
3
Google Play Shorts format launched as new discovery and engagement channel for apps