Posted by Aurash Mahbod, VP and GM, Games on Google Play
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Google Play is proud to be the home of over 200,000 games—many of which defined the mobile-first era. But as cross-platform becomes the standard for players, we are evolving our ecosystem to match the scale of your ambitions. In recent years, we focused on elevating Android gaming quality while significantly deepening our support for native PC titles.
We know that maximizing your game’s reach across different platforms is complex. The Level Up program serves as your strategic roadmap, helping you prioritize optimizations that drive great experiences on Android. Building on this foundation, we’re doubling down on our investment to make Play the most accessible home for every category of play. We’re adding new tools for paid games and making the PC game discovery to purchase seamless. Keep reading to learn more about how we’re creating a bigger stage for your games.
Scale your discovery across mobile and PC platforms
Building a bigger stage starts with making your games easier to find—and easier to buy—no matter which device your players prefer. We’re expanding your reach by bringing cross-platform discovery directly to the mob