Looking for honest critique. I launched SteadiDay (iOS, free) on March 14. It's a daily companion for adults 50+ — medication reminders, doctor contacts, tasks, and an emergency SOS button.
I'm running Google Ads and pushing traffic from a website (https://www.steadiday.com) and LinkedIn, so the top of the funnel is working. But conversion from product page to download is sitting around 3-4%.
Yesterday: 1,290 impressions, 914 product page views, 20 first-time downloads (3.58%). 81 updates to existing users.
The first download was on March 14th.
Listing: https://apps.apple.com/us/app/steadiday/id6758526744
Happy to share more data if useful.