Hey Reddit hivemind.
I could use some help with my app. It's an app to help people digitalize and manage their cooking recipes. As the home cook of my family, I always wanted one place for all of my recipes, regardless of source. Over the years, I tried a couple of existing apps, but always found the process of getting the recipe into the app very cumbersome and annoying. Beginning of last year I figured, with the advances in ai, it should be possible to make any import a one click affair and I build my own app to do this.
At the beginning I unfortunately scared away some users with bugs and missing features, but after working and improving the app for the last 9+ months, I'm at a point where I'm honestly pretty happy with it. The app works great, I use it daily myself. But...
It's not growing. I have \~40 daily users, with about 5 new accounts per day. I am getting positiv feedback and I do see that there are numerous users using the app a lot that are even willing to pay for it. I've switched over to a very generous free tier that means 99% of the users never have to pay, but that didn't change anything except a drop in revenue. The app isn't picking up steam, I've reached a point where the app is barely growing in popularity and I'm not sure why. How do you actually ensure people find your app?
If anyone could check out my app, any pointers would be greatly appreciated:
https://cookzone.app, or app store link: https://apps.apple.com/de/app/cookzone-rezept-verwaltung/id6749637995
Is this the point where I just have to throw money at ads or am I missing something? I tried running apple search ads but that resulted in a bunch of impressions for unrelated keywords and no installs
Thank you!