ASO Universe

> The complete knowledge graph of App Store Optimization. Every term links to its dependencies, creating a navigable web of ASO knowledge across Apple App Store, Google Play Store, and Amazon Appstore.

Navigation by Category

1. Core ASO Concepts & Algorithms

!Core ASO Concepts MOC

2. Keywords & Metadata

!Keywords & Metadata MOC

3. Visual Assets & Creative Optimization

!Visual Assets & Creative MOC

4. Ratings, Reviews & Reputation

!Ratings & Reviews MOC

5. Analytics, Metrics & KPIs

!Analytics & Metrics MOC

6. Store Infrastructure & Policies

!Store Infrastructure MOC

7. Growth, UA & ASO Intersection

!Growth & UA MOC

8. Localization, Seasonality & Advanced

!Localization & Advanced MOC

9. Apps Database

!Apps MOC

Dependency Legend

In each term file, the Dependencies section uses this format:

• Influences → what this term directly affects
• Depends On ← what directly affects this term

This creates a bidirectional graph visible in Obsidian's Graph View.

Quick Stats

• Total terms: 134 across 8 categories (up from 126; +8 new terms this week)
• Platforms covered: Apple App Store, Google Play Store, Amazon Appstore
• Phases completed: 8 of 8 content phases
• Last updated: 2026-04-08